Privacy Policy

1. Scope and Role

This Privacy Policy applies to the public Cloper marketing website located at cloper.com and other pages that link to this policy (collectively, the “Website”). It explains how Cloper (“Cloper,” “we,” “our,” or “us”) collects, uses, stores, and discloses personal information in connection with the Website.

For Website visitors, marketing leads, newsletter subscribers, and people who contact us through public forms, Cloper generally acts as the controller of that information. If you are a school, district, or authorized user of the Cloper platform, Cloper may act as a service provider or processor under a separate contract, platform privacy policy, and DPA. This Website policy does not govern student records, school-managed communications, or platform data processed on behalf of customers.

2. Information We Collect

2.1 Information You Provide to Us

We may collect personal information you choose to provide, including:

• Demo requests: Name, work email, school or district name, job title or role, phone number, and details about your needs or challenges
• Contact submissions: Name, email address, subject line, and message content
• Newsletter signups: Email address
• Direct communications: Information you share when emailing, calling, or otherwise corresponding with us

2.2 Information We Collect Automatically

When you browse the Website, we may automatically collect technical and usage information such as:

• IP address and approximate geographic region
• Browser type, version, language, and operating system
• Device type and related technical identifiers
• Pages viewed, navigation path, referring pages, and time spent on pages
• Date and time of your visit
• Advertising and analytics events, where enabled

2.3 Information We Receive from Service Providers

We may receive information from service providers that help us host the Website, deliver emails, protect the Website, or measure performance and marketing results.

3. How We Use Information

We may use personal information collected through the Website to:

• Respond to demo requests, contact submissions, and other inbound inquiries
• Send transactional confirmations and requested follow-up communications
• Send newsletters or marketing messages you opted in to receive
• Operate, secure, troubleshoot, and improve the Website
• Understand how visitors discover and use the Website
• Measure campaign performance and advertising effectiveness, where enabled
• Prevent spam, abuse, fraud, and other misuse of Website forms or systems
• Comply with legal obligations and protect our rights, users, and business

We do not sell personal information for money. We do not use Website data for automated decision-making that produces legal or similarly significant effects.

4. Cookies, Analytics, and Similar Technologies

The Website uses cookies and similar technologies for functionality, measurement, and, if enabled, advertising attribution.

• Essential technologies: Support core site functionality, security, and your cookie preferences
• Analytics technologies: Help us understand traffic and usage patterns. These may include privacy-focused analytics tools as well as Google Analytics
• Advertising technologies: If enabled, tools such as Meta Pixel may help us measure the effectiveness of advertising campaigns

Where required by law, we request consent before enabling non-essential cookies or tracking technologies. You can update your preferences through our cookie banner or your browser settings. Disabling certain cookies may affect some Website features.

Our Website may also use privacy-preserving or cookie-light analytics tools that do not rely on the same types of identifiers as advertising cookies.

5. Legal Bases for Processing

Where applicable law requires a legal basis for processing, we generally rely on one or more of the following:

• Consent: For newsletter subscriptions and certain analytics or advertising technologies
• Legitimate interests: To operate, secure, analyze, and improve the Website and respond to business inquiries
• Contract or pre-contract steps: To respond to a request for a demo, proposal, or other business discussion
• Legal obligation: To comply with laws, legal process, and enforcement needs

6. How We Share Information

We may disclose personal information as reasonably necessary to:

• Service providers: Including providers that support email delivery, hosting, analytics, advertising attribution, spam prevention, and infrastructure operations
• Professional advisors and transaction parties: Such as lawyers, accountants, insurers, investors, acquirers, or successors in connection with a financing, merger, acquisition, or similar transaction
• Legal and safety disclosures: To comply with law, respond to lawful requests, enforce our terms, investigate misuse, or protect rights, safety, and security
• With your direction or consent: When you ask us to share information or otherwise authorize disclosure

Current Website-related providers may include services such as Resend for email delivery, Vercel for hosting, analytics providers, and advertising or attribution tools when configured.

7. Marketing Communications

If you subscribe to our newsletter or otherwise opt in to marketing communications, we may send product updates, thought leadership, event invitations, and other Cloper marketing content. You can opt out at any time by using the unsubscribe link in the message or contacting us at privacy@cloper.com.

8. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including to support our business records, legal obligations, security needs, and relationship history.

• Demo and contact submissions: Typically retained for business follow-up, relationship management, and recordkeeping
• Newsletter subscriptions: Retained until you unsubscribe or we no longer maintain the mailing list
• Analytics and advertising data: Retained according to provider settings and our internal needs
• Legal and security records: Retained as needed to investigate misuse, enforce rights, or comply with law

9. Your Rights and Choices

Depending on where you live, you may have rights to request access, correction, deletion, restriction, portability, or objection to certain processing of your personal information. You may also have the right to opt out of certain analytics, advertising, or marketing uses.

We may need to verify your identity before fulfilling a request. You may also be authorized to use an agent where applicable law permits it.

To submit a request, contact privacy@cloper.com. We will respond in accordance with applicable law.

We do not knowingly sell or share student personal information collected through the Cloper platform for behavioral advertising. Student data rights and school data requests should be directed through the applicable customer agreement and school relationship.

10. California, EEA, UK, and Similar Regional Notices

Residents of certain jurisdictions, including California, the European Economic Area, the United Kingdom, and other regions with privacy laws, may have additional rights. Where required, we will honor valid requests related to access, deletion, correction, portability, objection, or consent withdrawal. If a law requires a region-specific disclosure, this policy should be read to include those rights to the extent applicable to your use of the Website.

If you use the Cloper platform through a school or district, many privacy rights requests related to platform data must be directed to that organization because it may control the relevant records.

11. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information collected through the Website. These measures may include encrypted transport, access controls, secure hosting, logging, and vendor management. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

12. International Transfers

Cloper is based in the United States, and information collected through the Website may be processed in the United States or other jurisdictions where our service providers operate. If you access the Website from outside the United States, you understand that your information may be transferred to countries that may have different data protection laws than your country of residence.

13. Children's Privacy

The Website is intended for school leaders, administrators, and adult professionals. We do not knowingly collect personal information from children through the public Website. If you believe a child submitted information through a Website form, contact us at privacy@cloper.com and we will review the request.

14. Third-Party Links and Embedded Services

The Website may contain links to third-party websites, social media services, and embedded content. We are not responsible for the privacy, security, or content practices of those third parties. Review their separate policies before sharing personal information with them.

15. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date and, where required by law, provide additional notice. Your continued use of the Website after an update becomes effective means the updated policy applies to your future use.

16. Contact Us

If you have questions about this Privacy Policy or our Website data practices:

• Email: privacy@cloper.com
• General contact: info@cloper.com
• Mail: Cloper, Oklahoma City, OK